A clearer first reply for home loan consultations

10 working days after content approval, including staff review and handover. The working days are counted from the day the client approved the content, so the time the client spent gathering and signing off their material is not part of it. The launch window for a new site on each of our plans is set out on the pricing page.

The replacement form gathers purchase or refinance goal, property state and callback time before anything is sent. Notifications arrive in a consistent layout, flag the type of inquiry and spell out that the next step is a conversation with a licensed loan officer. The pieces that did the work: Purpose-specific fields; Readable notifications; Clear response expectations.

On purpose. The client is described as a regional independent mortgage adviser in Omaha, Nebraska with 4 staff, which is enough to judge whether the situation is close to yours. The quote is published with permission and attributed to Tobias Iverson, administration manager, but we do not publish the business name, its logo or its web address.

No. The work was about how the website handles inquiries and content. We are not a lender, mortgage broker, loan originator or financial adviser, and nothing on a site we build quotes a rate, states eligibility or implies an approval. The wording on every page, including the route to a conversation with a licensed loan officer, is reviewed and approved by the client.